According to Kissmetrics, “47 percent of visitors expect a website to load in less than 2 seconds, and 40 percent of visitors will leave the website if the loading process takes more than 3 seconds.” [Source] Wow, only 2-3 seconds! We have to deliver our content really quickly. While our back-end team is working every day on a back-end optimization, what can we do on a front-end?
Category Archives: CSS
Customizing HTML lists
The bullets and numbers in HTML lists can easily be customized. Using the CSS content property we can give the bullets a different color or display the numbers in a bold font. The content property is used to generate content before or after an HTML element via the :before and :after pseudo-elements.
AMP has arrived!
The announcement hit our inbox this morning: Google’s Accelerated Mobile Pages Project – aka AMP – is officially out now. Previewed last October, AMP is an open source project for content creators who can now “create mobile optimized content once and have it load instantly everywhere.” Crucial stuff now as the Web’s primary viewership moves over to mobile devices!

Kids App Building – Meet Codarica
For as long as I can remember, I wanted to grow up to be a developer. Sure it was totally for the sole reason of creating video games, but still I knew that that was the path for me. But growing up, I didn’t even know that was possible until I was first introduced to programming in high school. It was during that time that I realized it was something I was great at and loved doing.
iHeartRadio goes responsive
Continuing a relationship that goes back several years, we are happy to be working with iHeartMedia Inc. to make their flagship iHeartRadio site more responsive. Collaborating with in-house designers – and utilizing battle-tested techniques with various front-end technologies: HTML5, CSS3, JavaScript, React.js, etc. – our senior front-end development team is ensuring that the iHeartRadio site performs flawlessly on today’s vast array of mobile devices.
Getting in tune with ASCAP
Boyle Software’s client roster recently grew with the addition of ASCAP – The American Society for Composers, Authors and Publishers. We’re very happy to be assisting the much-respected performing rights organization on a variety of development projects.
Founded more than 100 years ago, ASCAP collects performance royalties for some of the biggest names in music, from yesterday and today: Beyoncé, Duke Ellington, Katy Perry, The Beatles, Jay-Z, and George Gershwin have all been a part of the ASCAP story. Who wouldn’t be excited to be working closely with an organization with such an amazing history? We at Boyle Software look forward to a long and harmonious relationship.
Radar Online redesigned
We are happy to report the successful launch of the newly redesigned Radar Online website for our client AMI.
In a recent company press release, AMI’s Chief Digital Officer Brian Kroski explained concisely the goals of the visual and technological upgrade:
CodeGreen rebuilds ProAct
Several years ago Boyle Software developed the powerful ProAct reporting application for New York City-based CodeGreen Solutions. It was a satisfying day, earlier this year, when CodeGreen returned to us to revisit and revamp the original platform.
A makeover at Avon
Boyle Software continues to work with Avon, assisting the make-up giant in revamping the Web-based ordering application used by their sales representatives all around the globe. We are looking to expand our team servicing this high-profile client in the coming months, cleverly coding the responsive front-end of their ordering and fulfillment application using a mix of AngularJS and other front-end tech: HTML5, CSS3, JavaScript, etc.
Scholastic demands Demandware
Educational-publishing powerhouse Scholastic, a long-time Boyle Software client, recently adopted Demandware as its new ecommerce engine. We are happy to be assisting in this transition, supplying advanced front-end development support in integrating this robust platform into Scholastic’s various websites.