Category Archives: Responsive Design

Getting in tune with ASCAP

ASCAP logoBoyle Software’s client roster recently grew with the addition of ASCAP – The American Society for Composers, Authors and Publishers. We’re very happy to be assisting the much-respected performing rights organization on a variety of development projects.

Founded more than 100 years ago, ASCAP collects performance royalties for some of the biggest names in music, from yesterday and today: Beyoncé, Duke Ellington, Katy Perry, The Beatles, Jay-Z, and George Gershwin have all been a part of the ASCAP story. Who wouldn’t be excited to be working closely with an organization with such an amazing history? We at Boyle Software look forward to a long and harmonious relationship.

A makeover at Avon

Avon logoBoyle Software continues to work with Avon, assisting the make-up giant in revamping the Web-based ordering application used by their sales representatives all around the globe. We are looking to expand our team servicing this high-profile client in the coming months, cleverly coding the responsive front-end of their ordering and fulfillment application using a mix of AngularJS and other front-end tech: HTML5, CSS3, JavaScript, etc.

Click here for a full list of our clients.

Truncating text responsively

Truncated text is a pain...Are you trying to truncate text according to the space available? This is something you just cannot do in the back-end. That’s the truth – unless you are really crazy and have plenty of spare time. But even approaching text truncation in the front-end is not something achievable by writing a couple of simple CSS lines. In my opinion, one of the best approaches out there is the one offered by Andres Descalzo in this discussion over at StackOverflow. I took his method and modified it to match the needs of a responsively designed site. Here’s how it’s done…

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Design Wars: Man vs. Machine

"Design Machines" by Travis GertzWe spend lots of our time working with clients on the design – and redesign – of their websites, so reading the thought-piece “Design Machines” by Travis Gertz definitely touched some familiar and raw nerves.

Gertz insightfully skewers and calls-on-the-carpet many of the assumptions we designers make with regards to the websites we deliver to those humans that we dismissively call “users.” Among the sacred cows he deftly questions: our addiction to analytics and “data-driven” design decisions; the wall between UX and UI design; the neutered and generic platforms we increasingly turn to to deliver our content (he’s talking to you, Squarespace and The Grid!).

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Calling all WordPress Developers!

WorePress logoIf you’re skilled in front-end Web development – HTML5/CSS3, JavaScript – and have a couple of years experience working with WordPress under your belt, we need you now! We have immediate, full-time opportunities in New York City for smart developers to join an established team of passionate, open-source-centric engineers. If you’ve worked with Google Publisher Tags, and have a little PHP experience – so much the better!

To apply, please email your resumé to today!

Click here to review all of our current job listings…

Going mobile with

Teachrock website mobileWhether you are looking for in-depth information about The Birth of the Electric Guitar, The Roots of Country Rock or the Divergent Paths of Gangsta Rap and Conscious HipHop, or if you are simply seeking some terrific entertainment for an idle hour – Rock and Roll: An American Story is a fabulous online educational resource offering free access to news articles, rock artist bio pages, and rare photos and videos.

Launched in the Fall of 2013, is a standards-aligned curriculum for grades 6-12 that teaches American social history through the story of American popular music: Jazz, R&B, rock and roll, soul, punk, even including today’s hip hop. And as of now the website is also responsive!

The original site was primarily desktop-centric but The Rock and Roll Forever Foundation realized that a growing portion of its traffic was coming from mobile and tablet devices. They did not want to completely redesign the site but turned to Boyle Software to adapt the existing site, making it responsive. We kept the page layout for desktop as is and used CSS magic to make it look beautiful on mobile devices as well. At the same time, the homepage was modified to highlight more of their amazing content and a new Curriculum page was added to help both teachers and students navigate the curriculum more easily.  For those about to (responsively) rock, we salute you!

Sandbox for financial technology

FinTech Sandbox

Our latest Drupal 7 project, FinTech Sandbox launched last month. Currently in beta the full public launch is planned to happen by end of March (the party date is already set!).

We worked closely with the client – a nonprofit organization based in Boston that helps FinTech startups around the globe to build applications – to create a shiny new site from the ground up.

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