Category Archives: Design

Lazy loading in Chrome Canary

Google Chrome

In a good restaurant the food is usually served whenever you are ready for it. The waiter serves the entree after the appetizer. Same with the dessert, it will be served when the customer is ready for it to be consumed. Google Chrome soon will serve media in a browser similar to the way food is served in a restaurant. Via built-in lazy loading.
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Introducing the new Dstillery.com!

For the last few years, I’ve been working closely with Dstillery to develop a variety of consumer tools within the digital advertising space. As we collaborated with data scientists and engineers to create tools for their clients to manage and understand their audiences, it felt like a revamp of the corporate website would be in order. With every new product, we were enabling their customers the ability to effectively understand their data. We wanted to convey to potential customers that same feeling—data isn’t scary. Continue reading

‘Node style’ Reactive Java apps with Spring WebFlux

Node.js logoMy last few assignments had taken me away from my relative safety of the JVM and into the topsy turvy world of Node.js for the first time.

It certainly took me a while to get used to things – wrapping my head around the whole non-blocking nature of the Node runtime and how it uses a single thread to process requests – and how important it was that I definitely do not block that thread! Continue reading

The all-new OK! Magazine

OK! Magazine redesigned homepageLast month, the Boyle Software team working with American Media, Inc., launched a completely redesigned and upgraded website for AMI’s popular celebrity magazine OK! – https://okmagazine.com

Lots of new features were introduced with the new OK! revamp: an “Exclusives” carousel, a “Blast from the Past” block, “Trending” zones, and a bunch of UX improvements. Photo galleries were improved not only in design but a “switcher” was also added, giving editors the ability to choose between different layouts: slideshows, list views, etc.

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New Design Work for Harland Clarke

Harland Clarke logoGenerally, when our clients ask us to help launch new websites or applications, we take on Boyle Software’s “expected tasks” like site hosting, back-end database integration, front-end development, and other things related to standard development responsibilities. But did you know that we also offer a full range of design and product management services too? Recently we’ve been providing this type of support for several new sites in partnership with our client Harland Clarke.

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Reinventing Coupons with Valassis

Way back in 2012, Lady Gaga tweeted, “why do people look at me like I’m crazy when i use coupons at grocery or try bargaining at retail, IM FROM NEW YORK WHERE IS THE SALE RACK?” Why do people use coupons? I always thought that the only purpose of coupons was saving money. However, since joining Boyle Software’s new creative team working for our client Valassis, I’ve learned that this is not their only the purpose.

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Yet Another Result Set Parser

Database graph, distortedEfficiently parsing SQL query result sets into the hierarchical data structures with which applications normally operate has been a problem for quite a long time. Numerous attempts have been made over what feels like the ages to solve the problem, the essence of which is that the strictly two-dimensional grid nature of what’s returned by a SQL SELECT query – those rows and columns – map very poorly to the tree. More generally speaking,  they don’t suit the graph-like data structures utilized by modern applications to model the world. Continue reading