Tag Archives: google

Focus on code over infrastructure with Google App Engine Flexible Environment

The Google App Engine Flexible environment, which transitioned from Beta to GA a couple of months ago allows developers to focus on doing what they do best, writing code. Based on Google Compute Engine, the App Engine flexible environment automatically scales your app up and down while balancing the load.
 
Microservices, authorization, SQL and NoSQL databases, traffic splitting, logging, versioning, security scanning, and content delivery networks are all supported natively. In addition, the App Engine flexible environment allows you to customize the runtime and even the operating system of your virtual machine using Dockerfiles.
 

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Data Wars in Ad Tech

In today’s digital economy, data is one of the most valuable assets of any organization. For online advertising, quality data is a requirement for ensuring that the right ad is seen by the right audience at the right time. In the ongoing battle for acquiring this data, several ad tech companies announced last week a new technology consortium to enable the sharing of a common, omni-channel, people-based identifier, between publishers and advertisers who are members.

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