All posts by Nick Chernichenko

About Nick Chernichenko

Front End developer at BoyleSoftware

Critical Above-the-Fold CSS for the rescue

Nowadays site loading time became a very important parameter, especially when it comes to the search engine rankings.

If you’ll test your site with Google Pagespeed tool, it will probably show that your site has some issues with content-blocking stylesheets. This means that the browser won’t paint content to the screen until your CSS has been downloaded. To fix this issue, Google recommends us to split our styles into two parts: critical (above-the-fold) and non-critical. Critical CSS should be inlined in the header meanwhile non-critical needs to be loaded asynchronously, so a user could see styled content as soon as possible. Continue reading

AMI sees record-breaking traffic

Radar Online and AMI logos We are super proud to announce that our client American Media, Inc., reported record-breaking traffic during the month of August! Across all AMI’s digital properties, their number of unique visitors reached 55 million visitors during the month – up 17% over August 2015!

AMI – whose sites are hosted on our own HeartyHosting platform – attracts over 33 million unique monthly visitors to their Celebrity Network and about 13 million unique visitors with their Active Lifestyle category. Their leading sites in these groups are Radar Online and Men’s Fitness, respectively.

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Sprites optimization

CSS SpritesAccording to Kissmetrics, “47 percent of visitors expect a website to load in less than 2 seconds, and 40 percent of visitors will leave the website if the loading process takes more than 3 seconds.” [Source] Wow, only 2-3 seconds! We have to deliver our content really quickly. While our back-end team is working every day on a back-end optimization, what can we do on a front-end?

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